As the corner stone of the digital media framework is technology, used and managed by skilled profesionals. Learn more about the experience for the various technologies to manage sales, operations, analytics and optimization. Manage your digital media framework
In close cooperation with INMA 201 brings together the leading European Publishers to share ideas and concepts on how to manage the change needed to comply with the new EU E-Privacy legislation and it’s effects on the digital media framework and monetization of the publishers assets. Connect with publishers in Europe
If people have the same information they tend to take the same decisions. To fuel this internal cooperation and drive change 201 has a broad range of experience to drive internal and external analytics within companies. Get insights from your data
201 believes in the protection of managed protection of the privacy of the individual user and is actively engaged in the debate around online privacy from a standpoint to focus on the solution and the impact on business processes. Wouter Hulst will be active during the National Privacy Debate organized by IDG. Act on e-privacy
Ensuring the right message at to the right audience is crucial for both publishers and advertisers. 201 has specific experience with audience development, also in an environment that takes user’s privacy seriously through a combination of internal analytics and panel based insights. Segment your audience
Many technology suppliers have smart and breakthrough technologies to support the digital media framework but not always communicate and position this effectively to different European prospects.Learn how we help technology companies grow their business
Publishers have many options currently to monetize their traffic. 201 believes that publishers should re-invest in controlling their own sales destiny again instead of continuing on the path of outsourcing sales to networks and exchanges. Keep control on your monetization
